
Second Place in Rehoboth Beach Short Story Contest!

There was once a time when an author’s only true concern was producing the best quality manuscript.
Over the last decade, that has changed drastically with the advent of social media and blogging. Now, writers are expected to have a platform—including a strong online presence—well before their first book is published.
What’s more, unless you’re of the stature of Stephen King or J.K. Rowling, no longer can published authors simply sit back and let others do the work of promotion and marketing. These days, the onus is ON US.
Enter Kristen Lamb, social media Jedi and author of Rise of the Machines: Human Authors in a Digital World. I had the pleasure of hosting Kristen as the keynote at the 2015 Write Stuff writers conference in Allentown, PA where I purchased her book. I was curious to learn more about how to properly leverage social media and my blog to bolster my platform.
In her book, Kristen divides her lessons into five sections, providing a brief history of the publishing industry, the changes that have occurred (and are still occurring), and fascinating insights into human psychology and communication. She also explains why the traditional marketing methods are no longer effective today.
Before delving into specifics about social media sites, Kristen leads the reader through very focused chapters and sections about identifying your short term and long term goals, creating your writers platform, creating your brand, the types of friends and followers who will help writers with these efforts, and what it means to “go viral.”
With those concepts understood, we then delve into specifics about a few of the hottest social media sites such as Facebook and Twitter. In addition to providing advice on how to manage your time and content, Kristen also offers tips on social media etiquette, how to avoid conflict and potentially sensitive topics, and handling internet “trolls” who insult and harass rather than politely disagreeing with something you post.
Along the way Kristen’s humor and anecdotes provide entertainment along with education that held my attention and prevented the material from becoming “dry”.
Although I have worked in the IT industry for over 20 years and have a solid grasp of technology, and although I am a published author who is active on social media, I came away from Kristen’s book with insights on how and where I need to improve my approach, especially to blogging.
I only wish I had known about Kristen before I published my first novel in 2009!
Send the Elevator Back Down
Phil Giunta
Comedian Steven Wright once told this joke: “When I was little, my grandfather used to make me stand in a closet for 5 minutes without moving. He said it was elevator practice.”
Today, I’d like to talk to you about elevators.
There’s a wonderful quote making its way around the internet from actor Kevin Spacey. “If you’re lucky enough to do well, it’s your responsibility to send the elevator back down.”
I began writing in the realm of fan fiction back in the late 1980s. For the uninitiated, fan fiction is generally a story based on your favorite characters from television or movies such as Captain Kirk, Luke Skywalker, Indiana Jones, the list goes on. I know people who wrote fan fiction based on everything from Bonanza to Quantum Leap.
I found fan fiction to be a marvelous training ground for storytelling. Of course, I couldn’t sell these stories because they were based on copyrighted characters, but I did pass them around and the general feedback was overwhelmingly positive.
It was at about this same time, when I began attending an increasing number of science fiction conventions such as Farpoint, Shore Leave, and Balticon in Maryland and I-CON in Long Island, New York. In addition to meeting so many actors I’d grown up with, I also met many of my favorite writers such as Harlan Ellison, Peter David, Michael Jan Friedman, Howard Weinstein, Bob Greenberger, Steven H. Wilson, and others.
There I was, holding my stack of novels and comic books eagerly waiting to get them signed and to chat with bestselling authors I never thought I would meet. Little did I know that when I was waiting in autograph lines, I was actually waiting for the elevator.
Over the years, I continued to write and to glean advice from many of the aforementioned writers who would return as regulars to Farpoint and Shore Leave. I appreciated their patience and guidance, hoping I was not making a nuisance of myself.
Of particular note was Steven H. Wilson. By the time I met him, Steve had just written a few issues of Star Trek and Warlord for DC Comics and was beginning to craft what would become his science fiction audio drama series, The Arbiter Chronicles. Like me, Steve had also started in fan fiction, but was further along the road than I was. Yet not so far that getting there seemed daunting. I wanted to be that guy.
Steven also founded Farpoint in 1993, and it was at that convention where I came in second place in a writing contest. Steven personally encouraged me to keep writing. Little did I know that the friendship we were forming was also the elevator door opening.
Flash forward to 2007 and Steve had already won both the Parsec and Mark Time audio awards for his podcasts of The Arbiter Chronicles. He had also self-published his first novel based on that series and had received an excellent review from the Library Journal.
By this time, I had moved on from fan fiction and had outlined an original paranormal mystery novel. I asked Steve for the particulars of self-publishing, as the option certainly interested me. However, the business aspects of it seemed a bit overwhelming at the time (not so much today) so I asked him if he was accepting submissions. He agreed and two years later, Testing the Prisoner was published by Firebringer Press, followed in 2013 by my second paranormal mystery, By Your Side.
By 2010, I was attending Farpoint and Shore Leave as an author guest, which I still do today. The reviews for Testing the Prisoner were outstanding and I was beginning to blog.
I was now in the elevator and let me tell you, it was nice and shiny in there.
In June of 2012, I received an email from the aforementioned Bob Greenberger, who is a fantastic SF writer in addition to his long tenure as an editor at DC Comics. Along with another comics veteran Paul Kupperberg and fellow award-winning writer Aaron Rosenberg, Bob had co-created a new fantasy series called ReDeus. Deus is, of course, Latin for God. Slap the “Re” in front of it and it becomes a bit of a pun as in “Again God”. The series ponders what would happen if all of the ancient mythological gods returned to Earth in the 21st century. It was to be published by Crazy 8 Press, a small press formed by Bob, Aaron, Michael Jan Friedman, Peter David, Glenn Hauman, and Howard Weinstein.
Bob was reaching out to other Shore Leave writer guests to see if they would be interested in contributing a story to their first anthology. What an honor! I eagerly accepted, knowing very little about mythology. Bob then sent the series bible with a story deadline of about two weeks. Yikes! They wanted to debut the book at the upcoming Shore Leave convention in August.
The elevator was going up…and fast! I remember researching and writing furiously until 2AM and even writing while on a Saturday conference call for my day job. I work full time in IT. Another technician and I had to migrate a physical server to a virtual machine. If you’re not a tech geek, don’t worry about it. The point is that it became a 12-hour ordeal. When it was the other tech’s turn to take over for a few hours, I wrote like a maniac. I finally finished and submitted the piece on my birthday, July 1.
Two days later, it was accepted with minor revisions. Not only was I published in the first volume, Divine Tales, I returned for the second, Beyond Borders—where all stories take place outside of the USA. I was invited back for the third volume, Native Lands (stories of Native American gods), but was overwhelmed with recording the audio for By Your Side and planning my upcoming wedding. I politely declined, avoiding the risk of promising a story, then failing to deliver.
It was during this time when I decided to pitch an idea to Steve Wilson. I know several wonderful writers who came up in fan fiction and had moved onto crafting original fiction. Some were submitting to magazines but getting nowhere. I knew their work was outstanding and I wanted to find a way to showcase them. I asked Steve if I could submit a collection of their original genre stories with an eye toward publication. Steve agreed, as long as I edited. He and I also tossed in a few of our own tales.
At Shore Leave in 2014, we launched Somewhere in the Middle of Eternity, an anthology of SF, fantasy, and paranormal fiction. Through this book, we brought about five new authors to the public eye and showcased the wonderful work of an Allentown artist.
What a joy it was for me to see these writers at their first launch, signing books and engaging with readers. I had just barely started my own elevator ride when I was holding the door open for others to take the journey with me (thank you, Steve!). In three months, we’re launching a second volume, Elsewhere in the Middle of Eternity, and possibly a third in 2018.
If you’re lucky enough to find success and you know talented, burgeoning artists, give them a chance to blossom by sending the elevator back down. If you’re just beginning your career, as I am, attend conferences and library events. Network with those further along the road, and learn as much as you can about your craft.
You never know what can happen simply by waiting for the elevator.
This week, Chuck Wendig and Kristen Lamb eviscerate Huffington Post for exploiting contributors. Kathryn Craft encourages writers to consider how much they’re willing to give away.
Eric Wecks ponders a better info dump while Chris Winkle guides us from concept to story and Larry Brooks leads us even further to story structure. Jane Friedman explains the purpose of author websites, and Konrath dissects Lee Child regarding Amazon’s brick and mortar bookstores.
All that, and a little more. Enjoy!
***Please note that this will likely be the last installment of About This Writing Stuff for at least six months as I have become far too busy. My publisher and I are releasing a new anthology in July, I have a novella coming out after that, and I am writing the first draft of a science fiction novel.
Additionally, I need to pass two more Microsoft exams to achieve my MCSE (Microsoft Certified Solutions Expert). I work in the IT field and–as with writing and most other areas of life–continuing education is critical to success and longevity.***
Scream It Until Their Ears Bleed: Pay the Fucking Writers by Chuck Wendig
Shame on You AOL/Huffington! NO More Literary Booty Calls by Kristen Lamb
How Much Will You Give Away? by Kathryn Craft
Info Dumps Aren’t Evil by Eric Wecks
Lee Child on Amazon’s Real-Life Bookshops-and Why We Should Be Worried by Lee Child
Fisking Lee Child by Joe Konrath
How to Turn You Concept into a Story by Chris Winkle
Let’s Address a Common Misunderstanding About Author Websites by Jane Friedman
A Kinder, Gentler Perspective on Story Structure by Larry Brooks
Visiting the Oldest Bookstore in America–and its Resident Ghost by Gregory Lee Sullivan
Coming Soon: The “Write Stuff” Writers Conference in Bethlehem, PA!
This week, Rachel Thompson offers sage advice on book marketing while K.M. Weiland and Jami Gold talk story structure. Gwendolyn Kiste gives us the low down on how to properly share your Amazon links.
Mary Carroll Moore provides wonderful tips on using sensory details to engage readers’ emotions. For a little fun, comic-book industry veteran Paul Kupperberg delves into the novelizations of A-list superheroes…and B-listers, too!
All that and a little more. Enjoy!
This is Why Your Books Aren’t Selling: 4 Ways To Improve Now and These Are the Reasons Most Authors Fail at Book Marketing by Rachel Thompson
Indie Bookstores are Back with a Passion by Francis X. Clines
How Writers Ruin Their Amazon Links by Gwendolyn Kiste
Using Ebooks to Understand Story Structure by Jami Gold
Planting Sensory Details-What to Use, When to Use It-for Emotional Impact in Your Writing by Mary Carroll Moore
Your Book’s Inciting Event: It’s Not What You Think It Is and How to Study Plot and Character in Your Favorite Stories: 5 Easy Steps by K.M. Weiland
How to Overcome Procrastination and Finish Writing Your Book _ Part Two by Jan Yager
Is Self-Publishing Coming of Age in the Digital World? by Dougal Shaw
Capes, Cowls, & Costumes 4: Stars and Second Stringers by Paul Kupperberg
This week, Kristen Lamb wants all artists–especially burgeoning writers–to be PAID for their work instead of being promised “exposure” by those who would take advantage.
A.S. Winchester would like to remind us that writing is hard work while Jan Yager and James Scott Bell offer advice on how get the job done. Conversely, Jordan Dane explores roadblocks to progress. Are you ever “too old” to start writing? Keith Cronin doesn’t think so!
Questions about branding? Joe Moore has some answers. Want to run a Goodreads giveaway? Let Cynthia help. Robyn LaRue begins a series on depicting accurate crime scenes and Jo Eberhardt believes in supporting characters.
All that, and a little more. Enjoy!
A Culture Addicted to FREE–How FREE is Poisoning the Internet and Killing the Creatives by Kristen Lamb
Writers Are Not Lazy! by A.S. Winchester
How to Overcome Your Procrastination and Finish Writing Your Book – Part One by Jan Yager
My Top 12 Most Common Obstacles a Writer Faces by Jordan Dane
What’s Your Brand? by Joe Moore
The Ten Events of the Highly Successful Writer by James Scott Bell
Crime Scenes for Writers: Introduction by Robyn LaRue
Filling the Silence by Donald Maass
Too Late to Start Writing? by Keith Cronin
Culture Shock: A Window to World-Building by Gaëtane Burkolter
Writing Supporting Characters that Matter by Jo Eberhardt
Five Tips for Running a Giveaway on Goodreads by Cynthia
Please note that this weekly collection might be placed on hiatus yet again compliments of an overwhelming workload both at my day job and, happily, in my writing life. If this occurs, it will only last perhaps a month.
I am working with my publisher, Firebringer Press, to release volume two of our Middle of Eternity anthology series by July. The first volume, Somewhere in the Middle of Eternity was released in 2014.
Further, my paranormal mystery novella, Like Mother, Like Daughters will be released in both ebook and audio formats later this year. The audio will be recorded by yours truly so I expect that shall cause another blogging hiatus down the line.
However, I promise it shall not be a yearlong absence as in 2015. I do enjoy culling these articles from the interwebs and presenting them to you in the hope that you find them as educational and enlightening as I.